Everyone knows that data underpins the modern economy, but harnessing it takes experience and expertise. Each data set has strengths and weaknesses. We recommend a multi-threaded supply chain where source confidence is high.

In harnessing that potential, companies face numerous tough questions:

• How do we create a durable competitive advantage with data?

• How can we implement a strategy that is difficult to copy?

• Can external or alternative sources offer benefits?

• How do we capitalize on network effects, build loyalty, and boost customers’ switching costs?

• Can we model the data with the necessary speed and granularity?

• Is the data we purchase of high quality and priced fairly?

• How do we ensure our data strategy offers high and lasting value?

Rely on Our Expertise
Think Data Group has many decades of experience helping clients grapple with such questions to develop their data strategies. We tailor each engagement to our client's unique needs and can:

• Evaluate your data supply chain and any limitations or regulatory constraints

• Analyze information needed to meet business objectives

• Assess how the data can be used to target key use cases

• Identify organizational data biases and gaps

• Determine how to overcome those biases and gaps, such as by using external data

• Negotiate terms with external partners

• Implement the data strategy